On 2 March 2015, Phuket Tourism Association, TAT Office in Stockholm, Thai Airways Office in Copenhagen and the Royal Thai Embassy in Copenhagen co-organized "Phuket Roadshow 2015" which took place for the first time in Copenhagen with the Governor of Phuket also taking part in the event.  Many service providers from Phuket and Krabihad the opportunity to meet directly with their counterparts in Denmarkfor possible business deals as well as an opportunity to clarify any points of concern regarding recent developments and new measures being introduced in Phuket as part of the government's efforts to promote sustainable tourism.